EASy bottle locks are EASY

EASy bottle locks offer retailers great security. Liquor sales in most areas of the country can be very profitable. It’s imperative to have some form of bottle security, and EASy bottle locks provide the solution for that need.

Bottle security in one form or another has always been a concern for the business owner and manager. However, many are simply uninformed as to the bottle security products available on the market today. Most look back to the old methods of restricting stock, or merchandising bottles behind a manned counter or checkstand. Really, what type customer service is that, let alone bottle security.

Retailers need to be creative and up to date when looking to protect their merchandise and assets. A simple bottle lock placed on the top of most any liquor bottle will prevent the “everyday” thief from simply concealing the bottle or walking off with it.  EASy bottle are the most productive and beneficial form of bottle lock I have seen and used. Deploy this bottle lock program will not only save your business money in the long run; you protect your assets as well.

Over the years, conducting investigations at retail locations that have issues with liquor theft has always given the same result. The thefts happened because of a lack of bottle security. A simple bottle lock attached to the tops of the exposed liquor would have saved many stores literally hundreds of thousands, if not millions in lost merchandise as sales.

Do you and your business a favor, if you are in need of a bottle lock and haven’t really been paying attention to the changes in security products in the retail industry, look into EASy bottle locks. A small idea that will slow down any liquor theft you are having.

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For more information about EASy bottle or Alpha Security or bottle locks contact us at liquor bottle security or call 1.770.426.0547

Bottle locks for better business

Walk in, grab it, and walk out.  This is a way that some shoplifters steal.  Bold, yes, but not unheard of.  If you own or operate a business that sells liquor or wine, you have probably been victim to this type of theft, as well as more conventional shoplifting techniques.

Bottle security for your wine and liquor bottles does exist.  Options are available from Alpha Security, for example.  Bottle locks such as the EASy Bottle device are caps that fit around the neck of the bottle, preventing it from being opened.  When sold, the clerk can easily remove the bottle lock with a key.  The lock can then be reused on a new bottle placed on the shelf.

Honest customers may be surprised that there is a problem with liquor theft, but those of you in the business know otherwise.  It is frustrating to find an empty bottle hidden in a corner of your store or an empty place on the shelf where a bottle had been.  Especially when that empty shelf is not the result of a sale.

Just like there are theft prevention devices available for all kinds of merchandise, there are options available for stores that sell wine and liquor.  Bottle security is an excellent investment and will allow you to display your products in a manner in which customers can still browse them but where you do not have to worry about the theft of your higher end products.

Thieves do not want to walk out of your store with a stolen bottle of liquor only to have to spend hours figuring out how to get it open.  Shoplifters are intimidated by bottle security and will move on to another unprotected business if they want to still try to steal.

With bottle locks, theft will decrease and instock will increase, along with your sales and profit.  Alpha Security in your bottle lock program will put money on your bottom line.

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For more information about bottle security or Alpha security or bottle locks or retail EASy bottle or contact us at bottle lock or call 1.770.426.0547.

The underestimated benefit of bottle security

Bottle security in the retail world can seem a daunting task. Some may even say downright difficult. It doesn’t have to be. I still walk into liquor stores, convenience stores, and others and see the lack of security and the frustrations on the faces of the managers and owners. Yet, relatively cheaply, the proper protection can be afforded.

Once, while working the salesfloor of a grocery store, I observed a customer enter the liquor department. This guy was on the hunt for “free” liquor or liquor without any sort of bottle security. He walked up and down the aisle, observing closely, the brands of his choice. He made a couple of looks up towards the ceiling, then back and forth down the aisle. Section after section, he found no bottle lock. He chose his brand, stuffed two bottles in his waistband and was off. Obviously at this store, bottle security was the last issue management wanted to deal with.

This particular store had suffered a whopping 30% loss in liquor sales directly related to “missing product”. Absolutely no form of bottle security was present in this enormous store. I spoke with the manager and asked him if he knew of the issues his store was having with missing items, he said yeah and assumed it was a receiving issue or that the vendor was not supplying him with the product ordered. We went back and reviewed that, yet the shipments were correct. After a more analysis, we could be certain the loss was directly related to theft. No where it was customer or employee, we weren’t sure.  We discussed his opportunities in the liquor aisle and I explained to him the benefits of bottle security and how a simple program like EASy bottle locks would greatly impact his losses.

After we go the go ahead, EASy bottle locks were installed on various price points throughout the department. Over a period of 6 months, the store noticed a considerable reduction in loss directly related to EASy bottle locks and security program.

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For more information about Alpha Security or liquor bottle security contact us at bottle lock or call 1.770.426.0547

Bottle security and the loss prevention agent.

Bottle security was on the mind of “Mike”, the loss prevention agent working this large store. Mike had just started his shift was he was confronted by the store manager. The manager told Mike that he felt bottle security in the store was lacking and he didn’t have enough payroll to execute the bottle security program as the company expected.

Mike is a well versed loss prevention agent. He enjoys his work and put all efforts into providing solid support for the store he works. Mike knew the store manager had a tight payroll budget but also knew the store manager was a little inexperienced in managing programs and staff. Bottle security was in the forefront of this manager mind, he was more concerned about the District Manager coming in and screaming about sales and his performance.

Liquor sales were suffering in this store. After looking at the recent performance and sales report, it was clear to Mike that the liquor dept suffered from poor sales.  Walking the liquor aisle, he immediately realized not one high theft liquor item had a bottle lock attached. A simple bottle lock would keep the item on the shelf longer than no bottle lock. Mike went in the back and grabbed a box of EASy bottle locks. EASy bottle locks and caps were designed specifically to help prevent and reduce theft and loss. Here, the manager was lacking in clearly explaining the need to his staff. Mike grabbed a store associate from the back and explained to him how to apply the EASy bottle locks and caps. The associate quickly understood the need and was able to cleanly install the appropriate EASy bottle locks onto the liquor bottles.

Mike brought the manager over to the liquor aisle and explained to him the program and showed him what his associate was able to do with EASy bottle locks, and what the store could expect from this form of bottle security.

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For more information about Alpha Security or bottle lock or bottle locks or liquor bottle security contact us at Bottle security or call 1.770.426.0547

The benefits of EASy Bottle locks

EASy bottle locks are a great deterrence for the amateur shoplifter.
Recently, a loss prevention agent working at one of my stores shared with me a story of how EASy bottle locks help prevent and deter a couple of different shoplifters.

Working in high customer traffic store located opposite corner of a local High School, this loss prevention agent knew the peak hours of theft and also knew the hardest hit areas. Observing the liquor aisle, the loss prevention agent had found several missing bottles of liquor from the shelf. The store manager told the agent that he had just put 10 bottles out 2 days ago and did not put on any EASy bottle caps. The agent knew theft was the reason these bottle were missing. In his investigation, he discovered the manager had placed the bottles on the shelf at about noon on a Monday. Later that day, the manager noticed a couple of bottles missing but thought nothing of it. The next day, the manager again saw more bottles gone and assumed the items were sold. The loss prevention agent knew better and checked the sales on the items. Only one bottle of this liquor had been sold. The rest… just a guess, were stolen.

The loss prevention agent helped the manager cap a new supply of these liquor bottles with EASy bottle locks and merchandised them on the shelf. Over the next few shifts, the manager and loss prevention agent cycle counted and observed the items. At about 3pm on a Tuesday, the loss prevention agent witnessed a high school aged male enter the liquor dept with a backpack. The subject removed his backpack, looked around in all direction. He grabbed 2 bottles of liquor. He noticed something different. EASy bottle locks, he had not had to deal with before were now making his efforts difficult.

Remember, when you use a bottle lock in your bottle security program you will always frustrate the shoplifter. And your bottle lock is reusable over and over again. This keeps your costs down. A well established bottle security program will send the shoplifter packing…to your competitor.

Visit the Retail Loss Prevention Store

For more information about Alpha Security or bottle lock or bottle locks or bottle security or liquor bottle security contact us at EASy bottle or call 1.770.426.0547

Thieves won’t steal your profits with Bottle Security

Alpha Security, a leader in loss prevention and security options for businesses, has security products available for those who sell wine and spirits.  These businesses know all too well that wine and liquor are considered high theft products.  Some people just don’t want to have to pay for their booze.

Businesses that sell liquor do not have to just keep raising prices to offset the losses that they are experiencing.  Bottle locks are available from Alpha Security, such as EASy bottle caps.  The EASy bottle cap is a bottle lock that can only be removed by using a special key when the bottle is purchased.  Liquor stores know all too well that bold shoplifters will just walk into the business, grab several bottles, and then walk out of the store.  Having bottle locks are a terrific deterrent to this “grab and go” type of theft.

Additionally, your customers like to be able to browse your products, handle the bottles, and read the labels.  Without bottle security businesses owners just could not afford to allow this luxury.  Knowing all too well the risk of displaying quality liquors and wines, many businesses opt to have these items behind a counter or in a locked case.  Either way, sales suffer due to these restrictions.

Could you imagine having your finest products displayed out on the shelf where customers can get a full view of what your business has to offer?  This dream can be a reality with a minimal investment in bottle security.  Losses can be greatly reduced, and with a bottle lock on your product, your sales can greatly increase.  That combination of reduced losses and increased sales means increased profit for your business.  That is something the shoplifters cannot steal from you.

Visit the Retail Loss Prevention Store

For more information about bottle security or bottle locks or Alpha Security or EASy bottle contact us at bottle lock or call 1.770.426.0547.

Liquor Bottle Security – Try EASy Guarde

In the liquor bottle security world Alpha Security is the top of the line. Alpha Security has released a new product in the continuing war of liquor and wine bottle theft and shoplifting. The EASy Guarde is a bottle lock designed to not only prevent shoplifters from removing the bottle from the store. It stops thieves from consuming the spirit on the property.

There are two earlier versions, which are still in production and have good features but Easy Guarde is the top-of-the line in liquor bottle security. The bottle lock top is clear so price labels; tax stamps and the like can be seen on the cap. The EASy Guarde contains either a RF or AM hard tag built right. This will trip your Checkpoint Security System if the shoplifter attempts to steal the bottle. The original Easy Bottle is a bulkier unit over the other bottle locks.

The locking mechanism is a very cool improvement over Crystal Guard. Instead of twisting to lock or unlock you press down on a button to lock and the spring release pops up when you press down again to release the EASy Guarde. These are bottle locks that make life simple and secure. The new locking style is a much tighter grip than the early Easy Bottle design.

Of course, the liquor bottle security cap will require a key to remove it. There have been some changes in that area also. The original Easy Bottle Cap used a very simple key that could not be used with any other Alpha Security product. The newer units use an S3 key. This is a special key made only by Alpha Security. It is not just for liquor bottle security or a bottle lock. The S3 can be used with the entire Alpha Security line. This includes other hard tags but also the Steel Grip bottle lock line.

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For more information about bottle locks or EASy Guarde or Easy Bottle contact us at bottle security or call 1.770.426.0547

EASy Bottle Cap Locks

When it comes to protecting your liquor stock the EASy bottle cap locks are well… easy. You simply select the appropriate size for the bottle you are trying to protect (they come in 3 different sizes: small, large and x-large) then just press it down on the top of the bottle and voila! You now have a bottle that cannot be opened and is therefore of absolutely no use to any criminal. The only way to gain access to the bottle at this point is with an EASy bottle key, which should be kept at your point of sale and removed only after payment has been rendered.

Not a day goes by that I don’t see at least one shady looking individual walk into one of our liquor departments. They decide what they want and then begin pulling on the caps to see if they can get them off. I’ve watched certain people walk around for up to a ½ hour fiddling around with the caps, trying to figure out how they work so they can defeat them. Finally they give up, put the bottle down and walk out empty handed. It doesn’t take a rocket scientist to figure out what their intentions were.

This is an effective deterrent for internal theft as well. I can’t tell you how many stories I’ve heard of management coming in and finding empty bottles in the garbage or hidden in out of the way places when they arrive first thing in the morning. Well, it’s obvious that the night crew had a bit of a party while they were stocking, cleaning, etc. Whether it be from external shoplifters or your own employee pilferage, the EASy bottle cap locks can help you protect your liquor stock and improve your bottom line.

Visit the Retail Loss Prevention Store

For more information about bottle security or liquor bottle security or bottle locks or bottle lock or Alpha Security contact us at EASy Bottle or call 1.770.426.0547

Does a simple bottle lock increase my profits?

A bottle lock is simple device placed to prevent the theft of bottles, specifically liquor.

A drug store chain I work for experience customer theft of liquor directly off the salesfloor. The shoplifters would simply walk down the liquor aisle, select their brand, conceal the item and walk out of the store. There was nothing available to stop these thieves from cleaning out the store and killing all profits.

Alpha security provided my stores with the appropriate device to secure the stores profits. A bottle lock. Managers we initially skeptical about how well these devices would work and would they really help boost profits? As the representative from Alpha Security told the manager, the store would see an almost immediate decrease in the amount of customer theft. Certainly looking at this bottle lock program could create doubt, but the proof was in the product.

A week went by. As manager rolled the bottle lock program out, they cycle counted the most stolen brands. Within that same week, they lost 98% fewer bottles of liquor by brand because of the Alpha Security Bottle lock.

I personally feel that bottle locks on a liquor bottle greatly deters the everyday shoplifter. By placing the lock over the top of the bottle, the shoplifter cannot get out of the store without alarming the store staff. Overall, the decrease in theft by using Alpha Security products has helped not only this one store, but all of the stores I oversee. In fact, each time I visit stores, I ensure they are executing our bottle security program 100%.

Bottle security should be the priority of any liquor store, grocer or retailer selling. Bottle security is the key ingredient to keeping your profits. If you have no Bottle Security you have no product. If you have not product, you have not profits. Think about your bottle security program.

You can visit our Retail Loss Prevention Store

For more information about bottle locks or easy bottle or liquor bottle security visit us at bottle lock or call 1.770.426.0547

How a Bottle Lock Can Reduce Shrink!

“En vino veritas” – In wine there is truth; and in liquor there is theft, but with the aid of a device known as a bottle lock you can greatly reduce your liquor shrink. First of all you need to be aware that in the new baggy pants era that we live in about 90% of all liquor bottles in production can be concealed down someone’s pants or in the sleeve of their jacket or coat. This can make it increasingly difficult to detect attempted theft and nearly impossible to stop it from happening. Combine that with the more desperate individuals who either run in, grab a bottle and run out; or those who simply consume the product on the premises and you can easily see the problem we face.

What’s the solution? The bottle lock. A bottle of liquor that you can’t open is just like a car with no wheels – useless. For that reason I’ve found this to be the best deterrent on the market. It allows the business to place its’ product on the shelf where it is readily accessible to customers, something most proprietors have been afraid to do with their high-end liquor for years. Yet the bottle lock is easily and quickly removed at the point of sale so it requires little extra effort.

We all know that you’ll never be able to stop all theft. The key is to make your liquor department the path of most resistance to a crook. If your merchandise is too difficult to successfully conceal, carry away and consume then it’s likely that the average thief will take their criminal intentions elsewhere. As a result you keep your liquor on the shelf for paying customers thus securing your profits while reducing your shrink, all with the use of a little bottle lock.

Visit our Retail Loss Prevention Store

For more information about liquor bottle security or easy bottle or bottle security or bottle locks or bottle lock or Alpha Security contact us at Bottle Lock or call 1.770.426.0547