Continuing on my journey of outlining some of my favorite (and not so favorite) security tags, let me introduce you to my best friend, the Alpha ink tag. We’re old buds really, going back to my college days. If I needed someone to be there for me, I could count on this guy to get the job done. Someone stealing my shirts? He had my back. My shoes? Yeah, he had my feet, too. And what if someone did manage to steal my jeans? Well, he went ahead and made sure they couldn’t really enjoy it.
Key features
1. This tag is designed for one thing. To prevent shoplifting. Specifically designed for apparel merchandise and accessories, it is my gold standard in protective merchandising.
2. Great physical deterrent – when a booster sees an ink tag, they don’t bother. It really is that effective.
3. Easily applied/removed – easy to apply at the warehouse, or at store level. The tags also come right off at the POS with no headache.
4. Benefit denial – I really like that phrase. You wanna know why it will prevent shoplifting so well? It’s the ink, or rather it’s the knowledge of the shoplifter that if they tamper with the tag and try and remove it, they will end up with a stain that cannot be removed. (**Pro Tip – apply the tags in the back collar of your shirts. That way any potential release of the ink makes it incredibly noticeable. Thieves hate that!)
Uses
1. Apparel – I’ve used ink tags on every imaginable apparel item there is out here. Shirts, denim jeans, hats, accessories, purses and even socks. Every time, I have the same result. Less shrink.
2. Footwear – a while back we began placing ink tags on the tongue of our shoes. We were having huge losses in the stores on the US/Mexico border. We went from losing 200 pairs of shoes a week, to virtually none.
3. Handbags/ purses – these commonly lifted goods are a hot commodity due to their ease of resale.
Pros
1. Visible deterrent – Thieves see an ink tag, and they don’t try to steal it.
2. Even if a thief does get away with a theft, the ink will ruin their garment, denying them the benefit of the theft.
3. Small and compact – I can seriously put them on anything. I’m still finding ways today to make use of them.
Cons
1. This is another one of those products that I really don’t have anything negative to say. Although, I would enjoy it if the tag would explode upon exit. (Think ink bombs during bank robberies. How awesome would that be?)
All in all, if you’re looking for a way to really prevent shoplifting, this is a great device. I’ve had so much success with it during my career, I don’t think I’ll ever find a tag more versatile and effective. They are the standard for securing apparel, but have so many other uses. From handbags and purses, to duffle bags and winter gloves, this tag really can make a difference in your store. I’ve used this tags for years and it has never let me down. Where other tags have fallen short, I can always count on the Ink tag to clean up theft.
For more information about Alpha Ink Tags, contact us or call 1.770.426.0547
Speak Your Mind
You must be logged in to post a comment.