One of the most prevalent crimes in the United States is shoplifting. While many state governments and lawmakers have taken a strong approach to combat shoplifting, it is a battle that keeps the retail industry checking their loss prevention measures, and their ability to combat this crime.
According to the National Association for Shoplifting Prevention, (NASP) the retail industry loses approximately $35 million per day. Even when advances in technology have aided the loss prevention team in combating this crime, figures about shoplifting has shown an increase in the average inventory shrink rate to 1.44 percent.
The average shrink rates take into consideration shoplifting, internal theft, vendor or merchant errors and administrative errors. And although shoplifting accounts for more than a third of the losses, internal or employee theft is pretty close behind. An employee that is using the cash register as their personal piggy bank, or an employee that steals merchandise worth hundreds of dollars in one incident can be as detrimental as the shoplifter entering the store and stealing merchandise from the shelves.
How can you prevent or combat shoplifting in your store?
Training – One of the best measures for the prevention of shoplifting is training the loss prevention team and management of the store to spot and react accordingly when witnessing a theft. If a theft is happening and a trained employee is a witness to the incident, merchandise can be salvaged and the shoplifter can be apprehended without having the incident escalate to violence.
Hiring – Background checks before hiring an employee can save you time and money. An employee with a clean employment record can be hired and trained and become an asset to the business right away. According to the 2014 Industry Training Report, small companies with less than 1,000 employees spent an average of $1,238 per training per employee that year. If the new employee is not properly checked or interviewed, the company might lose money and labor that eventually translates into loses for the business and their ability to grow.
Customer Service – The research regarding this important area in the retail industry is unanimous in their findings. Better customer service means less theft. Not only that, but better customer service translates into more profits. Happy customers can be an asset to any business. Good PR can mean more sales, more customers and more profits.
Shoplifting System – Installing a shoplifting system in your store is part of a solution to the problem, not a whole solution by itself. The system will discourage thieves and employees from taking merchandise out of the store without paying, and that is an advantage you cannot do without.
If you are interested in installing a shoplifting system, training your personnel, or using background checks to perfect hiring, call us. We are a company dedicated to providing stores and other businesses the tools necessary to succeed.
NO! not yet. Before we begin patting ourselves on the back you must remember that your Sensormatic System is only part of your shoplifting solution. Your Sensormatic System will protect your merchandise however, many shoplifters are determined and will try to steal anyway. The Sensormatic System itself is a deterrent. Its mere presence will dissuade many shoplifters.
I was once asked why I kept toys on my desk in my Loss Prevention office. I had two reasons, the first was they were collectible superhero figurines (The Tick to be precise) and the other was to keep children entertained. It is a sad fact in Retail Loss Prevention but there are children who shoplift, there are parents who shoplift and there are parents who use their children to help shoplift. As a Loss Prevention professional, it is not hard to handle an adult who steals. There may be anger, tears, and pleading but these are adults and they made a choice to steal so there should be consequences. What is not so easy to cope with is the child who has to sit in the office while the parent is being processed and does not understand what is taking place. There were many instances when I had to try to keep these young ones entertained as mom or dad were answering questions about the crime, providing personal information or trying to contact a family member or friend who would be willing to pick up the child. Add to the mix a parent who is throwing a conniption fit or making the scenario worse by bawling and wailing in front of the child begging you to let them go “Just this one time and it won’t ever happen again, I promise.” It becomes quite annoying. It also upsets the child who becomes a prop for the parent. The toys were my prop to entertain the children in a pinch.
For a small business owner, bringing sales to their business is not an easy feat.
Maybe you have seen it before and never gave it much thought, you walked by a cash register and saw a gift card lying next to it. A customer probably just changed their mind, right? Perhaps you saw your salesfloor person wearing a heavy jacket while working but you just attributed it to them being cold all the time. You may notice cash shortages periodically but they are under $10 and some people get busy and make little mistakes, it happens. Then there is the cashier that seems to be really interested in the store and always reports suspicious people he sees. He even asks managers if there might be security camera footage that could be reviewed to see the “suspect” in case they return. There is the saleswoman who finds a lot of empty packages on the floor and reports them to the manager and where she found them so managers would know about theft taking place in the store. These each seem like harmless issues on the surface but could there be something more nefarious going on under your nose? Is something starting to seem a bit curious after all? If you are suspecting something dishonest may be going on in your store what is your next step?
The retail industry loses an approximate $45 billion a year due to shoplifting, organized retail crime, merchant, and clerical errors. For the small retail owner, any loss due to shoplifting puts a financial strain on their ability to do business, hire more personnel or invest and grow their business.
You think that you may be scoring a great deal on cheap, knock-off Electronic Article Surveillance (EAS) hard tags and labels, however, over time you find that you are missing shoplifters due to poor pick rates or hard tags that are easy to defeat. Why? To make real, quality EAS hard tags and labels it takes more effort and time. The materials and sophistication of the circuit is not something that can be easily done by a slave laborer in some dark factory in a third world nation. The labels we sell are all high-quality EAS labels and tags that are both Sensormatic and Checkpoint Systems compatible.
In every career, there are people, places, and things that help to shape who you become in that career. A Retail Loss Prevention career is no different. My career in Loss Prevention goes back nearly 27 years. A long time ago in a department store not far away I was hired as a Loss Prevention Associate with only my military experience and a college degree in hand. I had absolutely no Loss Prevention background. There have been lessons learned along the way that shaped the way I approached Loss Prevention and the way I developed my style of working with people and managing others.
How many times have you caught yourself in a conversation with another manager or a supervisor discussing a seasonal merchandise question or an inventory preparation question and found yourself saying, “I think we did it this way” or “ It seems to me customers were buying such and such last year”? It can be frustrating, especially when the discussion may influence whether an item should be carried or if it was carried the prior year was it a flop? The same thing happens with inventory. Did we start prepping 5 days out? No? Maybe it was 3 days out. Having checklists can make these conversations fewer in number and improve productivity as well as sales performance.