Management Communication And Cohesion Lead To Stronger Teams

 A unified leadership team for any business can be a catalyst for driving great results. When managers are all communicating with each other, sharing information and giving honest feedback an entire team benefits. Managers in those environments tend to see the big picture and can assist a peer in another department in their absence. As the staff members see this cohesion they understand that they can’t get one over on a supervisor or pit one against another. A management team that works well together can prevent situations where an employee may lie and not get caught or manipulate managers by playing what I call the “Mom vs. Dad” card.

Working in a library, I see student workers trying to manipulate one or two “nice” staff members on a somewhat regular basis. The students may not see what they are doing as lying or being dishonest, they just know that there are certain supervisors who will probably say “Yes” to almost any request. The request may be to leave early or they want to call out of work for silly reasons. I had one employee who wanted to leave early because her pet fish was sick, even though she had spent one hour of her two-hour shift at work when she made the request. Now seriously, was she going to take this fish to a veterinarian? She chose the wrong supervisor to approach because the supervisor came to me and told me of the request and asked me for my opinion. While I gave the student the option to stay she was reminded that requests for leaving early impacted hiring decisions for the next semester. She stayed for her next hour.

In another situation, I had to have a conversation with a worker over her behavior with co-workers and supervisors. I made it clear the behavior would have to change and steps on how to improve. I did let her know I wanted her to be successful but I would not allow the behavior to continue if she was going to work for us. The employee came back later and attempted to give her resignation and turn in her equipment to one of our nicer staff members. The staff member was super sweet and was going to let it go with a, “I’m sorry to see you go.” The supervisor who was with me when I spoke with the employee walked in on the conversation and the mood changed. The employee tried to lie about the conversation and what was said to her. This supervisor cut off her excuses and reminded her what was really said during our talk. The employee left in a huff but the blame game was shut down. When the first supervisor was asked why she was just going to let the employee make her complaints and leave the supervisor said she liked to give people the benefit of the doubt. It’s no wonder why employees like to go to her to get what they want.

While we have a great team of supervisors, I do have problems with some who do not like to be the “bad guy”. A management team needs to share the burden of holding employees accountable for their actions. It is unfair to expect one or two supervisors to conduct discussions involving poor performance or behavior problems and/or administer corrective actions. These supervisors are the ones who appear to be the mean ones to the team members and acquire an undeserved reputation as being “unfair” or “harsh”. The best management teams are those in which everyone participates in the corrective action process. They document talks with employees and record them in some form of record keeping so when review time comes around those notes play a part in the scoring. These teams also have supervisors taking partners with each other making it harder for one person to be pitted against another.

There will always be those employees who try to get away with something whether it is not working as hard as their co-workers to outright lying to a supervisor. Those management teams that communicate amongst themselves and share the responsibility for administering correction or discipline when necessary will find it easier to identify and keep the best workers. Build a great store team by creating a cohesive management team that communicates with each other and shares the responsibilities of leadership.


Preventing Shoplifting In Your Store

A Target or Walmart store can and are able to fight shoplifting in their stores every day of the year.  The expense associated with shoplifting has for many years been known to be passed down to the consumer, and the increase in prices has been an expense that gradually has affected consumers around the globe.

In the United States retail shrink which includes shoplifting, employee theft, administrative errors and vendor fraud cost the US retailers close to $50 billion in 2016 alone. More than 36% of shrink was due to shoplifting, and 30% was due to employee theft.

Many local businesses across the United States have taken different approaches to prevent shoplifting.  From investing in Facial recognition software to shoplifting prevention training, many businesses have taken different approaches to the prevention of this crime.  But, according to the National Retail Federation (NRF) even as the average inventory shrink rate has increased by close to 1.5% the budgets for loss prevention personnel has decreased or remained flat.

What are some of the steps local businesses have taken to prevent shoplifting?

Signage – A Spokane Washington local business has signage that lets you know from the time you enter their store that they have Video surveillance in use and they will prosecute you in case of shoplifting, and they also have a policy of taking your name when you enter their fitting rooms. If you shoplift, they already have your name.

Customer Service -has been proven to be one of the major loss prevention strategies businesses have adopted that can also benefit them in the long run. Be aware of the difference between offering great customer service and stalking a customer.

Training –  Trained personnel cannot only help you prevent shoplifting but can prevent incidents from getting out of hand.  Knowing the laws, regulation, and the process when a shoplifting incident occurs can save lives and prevent lawsuits.

Facial recognition software – If you are using facial recognition software in your stores, caution has to be taken into consideration.  Using facial recognition improperly can lead to too many problems and too few rewards.  Properly trained personnel are one important aspect of using this kind of security measure.

There is probably a fine line between great customer service and making your customer feel like a criminal.  Losing customers because your employees follow them and are constantly asking them if they need help or making them uncomfortable is not a good solution.  If you are also targeting people for no apparent reason, the probability that the bad experience will find an outlet that will carry bad publicity for your business is very likely.

Let us know if some of the above methods you are using seem to be working for you.


 Getting To The Heart Of The Matter, Hiring The Wrong People Can Dishearten Your Staff

Hopefully, your store is one of those places where employees look forward to coming to work. You know what I’m talking about it’s that environment where everyone is happy to be there. Employees know they are there to get a job done and take pride in the service they offer to the customers. It’s the type of job where people may have an off day but their co-workers are supportive and help pick them up. It happens to all of us. These jobs have a manager who interacts with the employees and takes a real interest in each of them. The boss may take time to say hello and greet everyone. They know their employees by name and may even know their families. Unfortunately, not every workplace has such a camaraderie amongst the team members. There is any number of reasons this can happen but a major contributor to an unhappy workplace can be the hiring of an employee with a poor attitude.

Unhappy employees don’t always start out that way. They can get through an interview without any problem and they may begin working and get along fine. It is after they are hired that their true colors begin to show. These people are the type who start to complain to their co-workers when they are unhappy about something. It could be a work schedule they don’t care for that triggers the griping. The complaints tend to be general and not geared toward any particular person at first. When no one addresses the complaining the employee gets more vocal over time and begins to find other issues they don’t like. They are never limited to one gripe and constantly find perceived problems and share those perceptions with others. The complaining spreads as this person talk to others and suddenly people who were perfectly happy with their jobs and managers are taking exception to things. Where someone was fine with working at night or on weekends in the past they now feel they should not be expected to work when other jobs don’t require these types of hours. Never mind that they chose to work in retail which does require night and weekend workers. People begin to show up to work in bad moods anticipating that a non-existent problem is going to impact them again.

Now that the workplace has been infected with the virus of negativity and people are coming to the job with poor attitudes the problem manifests itself in other forms. Those who used to smile and engage customers with pleasantries are now frowning and giving curt, “Hello’s” to patrons. Customers get annoyed and share their experiences with friends and family. The atmosphere of the store is poisoned and like any poison, people avoid it lest they become ill or worse.

Guess what, this is not where the problem for your business ends. When workers become dissatisfied their performance wanes as well. The person who used to take care to stock the shelves properly and put merchandise where it belongs now puts merchandise in the general area. Clothing on racks that were once sized and straightened are now fortunate to make it onto a hanger let alone the arm of a fixture. The appearance of the store declines and employees don’t care. There is a malaise that sets in and an employee thinks to himself, “Why should I bother to fix it if no one else cares why should I?” If customers refuse to come in due to poor service they certainly won’t come in to shop in a store that is trashed.

To get to the heart of the matter you have to look at the culture of your store and what it is that is causing your store to decline. If everything was going well until you brought in that new hire then you have to get rid of that infection quickly. Afterwards be careful in your hiring process. Take a careful look at the applications, resumes and employment stability. Coupled with background checks and pre-employment screening your workplace can get back to the place it was but it is never easy. Bad habits are easier to create than break and your team may now have a bunch to break. Have a heart and be thoughtful in your hiring practices, your employees will love you for it.


Intoxicated By Love Or Simply Intoxicated, Recognize The Difference And The Risks Posed By Employees Using Drugs Or Alcohol On The Job

Pat Benatar once described love as a battlefield. Others have described love as intoxicating. For many romantics, February and Valentine’s Day is the month of love as people express their love for one another with flowers, chocolates, gifts, and dining. Being “drunk with love” describes that adrenaline flowing through us when we are around the one who makes our heart beat faster. We may get nervous and feel sick when we think about that special someone. We certainly don’t act like ourselves. Employers need to know that being intoxicated on love is the ONLY intoxicating influence your workers should ever be under while at work.

Intoxicated employees bring many problems with them to the workplace. They bring the chance of injury to themselves or others because they are not in full control of their faculties or bodies. The worker who is under the influence of drugs (legal or not) or alcohol could easily fall from ladders, improperly lift heavy items or use poor judgment when operating equipment. Impaired judgment creates hazards that can impact that employee and the people they are working around. A compactor, cardboard baler, powered forklift and a powered shopping cart mover are all pieces of equipment that require a user to be 18 years of age or older to use them. Is a worker under the influence going to avoid using equipment they are not certified to use? On top of that if the equipment is used and proper training has not been documented or the operator is underage and an injury happens OSHA may levy huge fines on the store. If you have a member of your team operating equipment while intoxicated you could be setting your business up for failure.

Employees who come to work under the influence of drugs or alcohol or who use them during a break can also be making poor mental decisions. Would you trust a cashier who is buzzed to accurately count back change to a customer? Would you be comfortable with a closing manager who has been drinking properly closing your store? Are you confident all of the registers have been closed out and money secured? Can you be sure the doors have been locked and the alarms set? With impaired workers, there is the possibility that merchandise is stocked in the wrong locations which can lead to selling merchandise below their marked prices due to store error. Do you have a person in charge of vendor credits and chargeback processing? If they are popping pills are they properly processing paperwork? Don’t count on it and don’t count on getting full credit dollars either.

Let’s not overlook the role that drug abuse and alcoholism can and do play in employee theft. This is not a blanket indictment accusing all users of being thieves but in many internal theft cases, drug and alcohol problems are a factor. Both of these habits are expensive and in order to feed the habit some people resort to theft and fraud. They may steal cash from a register or take merchandise to sell for their next fix or bottle. The theft can be in the form of passing merchandise or under-ringing merchandise for friends. It can include manipulating receipts to create fake refunds for themselves. An employee may even steal from your customers by failing to give them the proper change back from a transaction and pocketing it. Some cashiers will steal credit cards or gift cards.

Finally, there is the chance that if you hire a drug user or someone who drinks at work or reports to work under the influence they could cause customer service issues. Is your employee short tempered because they need/want a drink or hit they can’t get and they take it out on a customer? If the employee is under the influence of drugs or alcohol is their behavior irritating a patron? Your worker may not be comprehending what a customer is saying to them and forcing the customers to repeat themselves. The myriad of potential problems can raise concerns that customers may not want to return to a store in the future.

February may be a month of love and some of your employees may be caught up in the intoxication of it. Just remember to allow it to be the only thing they are under the influence of.     It only makes sound business sense not to hire people who use illegal drugs. Take steps to avoid needless problems and keep your business prosperous by not hiring people who cannot pass a drug test and/or show up to work under the influence of alcoholic beverages. 


Don’t Let The Dark Days Of Winter Catch You Unsecure

With darker daylight hours comes the need for more coffee, the use of lights earlier and a plan to keep crime away from your store or business. Have you considered that one of the following types of crime could affect you?

Burglary – This is where a bad guy, low life scum type, breaks into your property when you and your staff are gone for the day. First and foremost you must have an alarm system. Not just the $99 special either. Invest enough that you have ALL exterior doors contacted. Yes, this also should apply to doors that are not used frequently or at all. Add glass break detectors on all exterior glass that can be easily reached. Enough motion detectors to create a trap effect. In other words so that no one can move around very far without a motion detector seeing them. Bad guys do not like light and sound, so add several sirens and strobe lights with at least one strobe on the front exterior and the back exterior. This will help to draw attention to your property by other citizens and the Police. You should always have an alarm control that uses cellular to communicate instead of phone or internet lines which can be cut or compromised.

Leave select lights on in the store to make it easy for the Police to see movement. The bad guys would prefer it to be dark. Are your doors and windows secure, I mean REALLY secure? Check the locks and make sure they operate correctly and are not simply cheap hardware that will give with a push or kick.

Robbery – This is the nightmare situation where someone presents you with a gun. Not as a present either. I have been involved in many shooting situations and have looked down the barrel of a few from the wrong side. It’s kind of funny how a barrel of a 9mm pistol looks like the opening of a 55 gallon barrel.

The key here is being prepared. Deterrents include well-lit stores and alert employees. Keep the cash drawers drained. Only keep the minimum amount of money in the till, the rest needs to go into a drop safe below the register or to the safe in the office. The lower form of life that commits robberies in many cases will make small purchases even a day or two ahead to see how much money is in the drawer. And yes, they know all about larger, excess bills being kept under the till tray in the drawer.

This is where a CCTV system that is adequately covering your point of sale comes in. The DVR should never be in plain sight at the point of sale; preferably in the office. Cameras should look at the point of sale from several different angles. Invest a couple of hundred dollars in a camera that mounts on the door frame at eye level. This will get a great face shot of anyone leaving.

All cameras should record 24/7 since hard drive space is cheap. You should easily get 30 to 60 days of recording. Another awesome deterrent is a Public View Monitor (PVM). A PVM is a monitor that is placed so that everyone entering the store sees themselves as they come in. It lets everyone know the system is active. A larger monitor in the 27+” range is preferred.

Employee Theft – I do not think employee theft picks up any more than other times of the year but it should get an honorable mention. Make sure you have adequate key and door control. Trash should be inspected by a manager before it goes out. Employees that steal will use the trash to get merchandise out picking it up later or have a friend get it. Employee bags should be inspected when they leave. I can send you a policy draft if needed.

Shoplifting – Shoplifters thrive and seek out concealment. Darkness adds to their psychological comfort. This is another reason for a well-lit store. Replace any burned out bulbs. Walk your store when it is dark outside to help discover any areas such as back corners that will provide aid and comfort to the shoplifting enemy. Make sure your Checkpoint system is operating correctly. If not call us for a service call. Ensure that your staff knows how to approach potential shoplifters with customer service techniques. I teach a live seminar on this for our customers, free of charge, whenever they need it.

Existing customers can call us at 770-426-7593 x103 to schedule a seminar. I also suggest that you pick up a copy of my new book: “Protect Your Store! The shoplifting prevention guide for small to medium retailers”. It is available online at Amazon and Kindle. The book has tools to shut off shoplifters right away.

Of course, these tips are good practice year round. However, take a hard, objective look at your store as it is better to prevent than recover from an incident. If we can help you, please reach out to us since we are only a call or email away.


 

Bad Santa (this one is on the naughty list)

Could it be that Santa Claus is not always a jolly, giving man? Oh yeah. Take a look at this Santa. He (or I guess it could be a she) is out for a little cheer for…. himself. Regardless who they are, customers need to be watched. In this case, the store let their guard down because of the costume. Shoplifters use deception and costumes to steal.

In this case, the Santa costume allows plenty of room to hide merchandise. Shoplifters will make or modify clothing to become a shoplifting tool. We call these “booster” items. Booster coats, dresses, skirts, pants and more. I have even seen booster “bloomers”. They are worn under a loose fitting skirt or dress. The shoplifter drops a merchandise item through what looks like a pocket in the outer garment and into the bloomers which are secured at the knee. A lot of merchandise can be concealed that way. We once caught a woman with four cordless drills including batteries concealed that way.

Other costumes include religious clothing. How about a Nun? I have caught one of those. It was a difficult “habit” for her to break. Even someone who dresses as a member of the Armed Forces, a security officer, repairman, phone company technician with tools and a toolbox. A shoplifting team may use a person like this to distract your attention or create a scene while the others steal.

Another booster item could be a false bottom gift-wrapped box. Your merchandise Items go in the bottom with a trap door. Shopping bags are yet another tool. Especially ones from your store. Our inclination is that whatever is in there, was already purchased. Or they put stolen merchandise under merchandise that they did purchase.

The general rule of thumb is that shoplifters want to blend in with your regular customer look. Take a look at this video of a customer that “blended in” but was bottomless:

If your average customer wears a suit then that is the way the shoplifter will dress. If they wear shorts and flip-flops, then that is their targeted look. But a costume that portrays confidence such as uniforms, religion, public servant… is like hiding in plain sight. We dismiss that person “because an XXX would not be stealing from me”.

If a costume makes people uncomfortable, they would tend to avoid that person. Someone dressed in an outrageous way such as a stripper (okay, not too many places to hide something), odd clothing combinations and colors or some of what we can find at the People of Walmart website probably qualify.

Of course, no story on shoplifting costumes would be complete without a creepy clown. So if I have not weirded you out too much, then happy hunting!


Is New Technology The Answer to Stop Shoplifting?

During this holiday season, shoplifting and organized retail crime are some of the major problems retail owners and managers face.  The incidents occurring every single day according to some experts are near the 500 mark every single minute in the United States. Holiday shoppers, inventory etc, are issues the retail industry know how to deal with during this time of year, but the increase of shoplifting is a problem they have to face every single day without a solution.

For more about this and other topics, follow the links below.


Is holiday retail still king? 4 ways to get smarter about holiday marketing

As more consumers shop outside the traditional holiday shopping period, how should marketers react? Columnist Kyle Henderick outlines four ways to help your brand stay ahead of the competition.

Get ready — the holiday season is upon us, and the retail landscape is changing yet again.

While the traditional holiday season has always been a cash cow for retailers, recent data shows that many consumers no longer limit their holiday shopping activities to the period from Black Fridayto Christmas Eve. With accessibility and shipping barriers lowered, consumers are evolving their spending habits to buy early. This gives retailers both a challenge and an opportunity this year.

Do changing consumer behaviors mean that you should reduce your investment in traditional holiday retail marketing activities? Or, in the new holiday retail environment, can you position your retail brand to benefit from the evolving behaviors of today’s consumers?

Holiday retail shopping behaviors vary by generation.


The New Tech Helping Business Owners Stop Shoplifters

Amazon is known as the biggest retailer online, but most people don’t know that Amazon has taken two big steps into physical retail. The better known is Amazon’s recent purchase of Whole Foods, but last December the tech giant quietly opened a small grocery and convenience store, Amazon Go, that works differently than any other.

At Amazon Go, shoppers are tracked with a series of cameras and sensors the entire time they shop. You can just walk out the door without paying a cashier, they say it feels like shoplifting, and the items are automatically charged to your credit card. While this looks like a science fiction movie, the technology is in place today helping retail store managers thwart shoplifters.

500 Shoplifting Thefts Per Minute

Shoplifting may not seem like a big deal to regular customers who pay for the goods they take home, but it is a huge problem across the United States. In fact, there are about 500 shoplifting incidents per minute, performed by a combination of professional thieves and amateurs trying to sneak away with a freebie.


Dane County leaders encourage holiday shoppers to buy local

DANE COUNTY (WKOW) — There is a push by Dane County leaders to support local businesses this holiday season.

November marks the launch of Shift Your Shopping. The program encourages consumers to buy from local businesses ahead of the holidays. On Friday, Dane County Executive Joe Parisi and other county leaders gathered to highlight how important it is to do so.

Studies show Americans spend a large portion of their annual retail shopping budget between November 1 and December 31. According to the National Retail Federation, retail sales in November and December generally increase 3.6% to roughly $650 billion.

When that money is shifted to locally owned, independent businesses, they generate more economic benefit in local communities than money spent at national chain outlets.

“Small business Saturday is more than just retail,” said Dane Buy Local Executive Director Colin Murray. “It also includes restaurants, grocery stores, hotels, flower shops, the list goes on and on. They’re all individual businesses that rely on the local economy to be successful.”


 

Shoplifting and Preventable Measures

As a manager of a retail shop, the layout of the store is probably out of your hands and there is nothing to do about it.  You have no control if the changing rooms are way in the back of the store where the opportunity to shoplift presents itself with regularity.

There are several tactics to prevent shoplifting in your store, and even though the layout of the store is out of your hands, other preventive measures can be taken to prevent and deter shoplifting.

According to experts, these preventive measures can help you manage your store better:

  1. Customer Service
  2. Lighting
  3. CCTV cameras
  4. Staff training
  5. Signage
  6. EAS and Security systems

Each and every one of these preventive measures cannot solve the problem of shoplifting.  But when a manager or owner of a store is vigilant and knows they need to use a combination of these measures to prevent shoplifting, then the results can be seen clearly.

Target has announced that as of October, they have increased the minimum hourly wage to $11.  With this increase, they hope there will be a decrease in turnover and sick days and an increase in productivity from their hourly employees.

Whether they believe employee theft will decrease with this increase in minimum wage is still unclear. And research has not found to be the case.

For more about this and other stories about employee theft and shoplifting, follow the links below.


Target’s Minimum Wage Increased. What Does That Mean for Theft?

To reduce loss from theft, retailers need employees to be more honest. Could Target’s minimum wage bump help?

Employee theft is a source of loss simply too costly to ignore, which is why loss prevention practitioners are always on the lookout for novel ways to prevent it. But what if the best theft-prevention tool wasn’t a security measure at all? What if you just paid your store associates a little more money? Would that make a difference? To what extent can wages act as a loss prevention tool?

On Sept. 25, Target announced its plan to boost staff pay. “This October, we’re raising our minimum hourly wage to $11—and we plan to increase the minimum hourly wage for all team members over the next few years to reach $15 by the end of 2020,” the company said in an announcement. According to the consensus of research, Target may experience a range of benefits for its investment, including an increase in worker productivity and decline in turnover and sick days.


Hampshire businesses targeted 35 times a day by shoplifters study shows

NEW research has found that across Hampshire more than 35 incidents of shoplifting take place every day.

A study by OnBuy.com revealed that Hampshire Constabulary reported 12,578 shoplifting offences throughout 2016/2017.

The figures showed that the force had the eighth highest rate for the crime in England and Wales.

Of the 43 police forces within that area, Metropolitan Police Service had the highest rate with 47,580 crimes reported, where as the City of London Police were bottom with just 729 incidents.


Shoplifting Prevention

Kleptomania is a mental disorder.  Not as serious as a more severe case of schizophrenia for example, but a mental disorder nonetheless.  The inability of people suffering from this disorder to stop themselves from grabbing merchandise and stealing it is a problem mental health professionals try to understand and help these sufferers find a way to overcome.

The problems caused due to shoplifting are many. Police departments across the nation spend countless hours answering calls to retail shops where shoplifting incidents occur daily.  Society as a whole loses the taxable merchandise lost to shoplifting, and the owners of some of these retail shops see their business crumble due to the heavy shoplifting they experience. But, we must remember that in some cases, these people need help, not jail.

Read more about this and other stories.


Some retailers are bracing for the ‘Silver Tsunami’ by embracing senior shoppers

With the emerging “Silver Tsunami,” a metaphor for our aging population, retailers are preparing for the tidal wave of some 78 million Baby Boomers turning 65 and over in the next 10 to 20 years

With their growing numbers and vast purchasing power, senior shoppers present both an opportunity and challenge for retailers. For some of the biggest names in the industry, including Kohl’s, Best Buy and Boscov’s, the 60-and–over crowd represents an important customer base already, and they are doing even more to accommodate it.

“This demographic should be important to retailers as there is a gap between the scale of the senior consumer population’s purchasing power and the current offerings in the retail sector that are more geared toward younger shoppers,” said Deborah L. Weinswig, managing director at Fung Global Retail and Technology in New York.


Kleptomania: Understanding the mental disorder

Many people with kleptomania live lives of secret shame because they’re afraid to seek mental health treatment. 

Approximately 6 in 1000 people suffer from this mental disorder, translating to approximately 1.2 million people in the United States.

Understanding kleptomania and the constant desire to partake in the activities associated with the disorder will help an individual to seek an appropriate amount of treatment to help eliminate the behavior.

The majority of individuals who suffer from kleptomania begin exhibiting symptoms during their late adolescence and early adult years.

The most unfortunate aspect of kleptomania is that it prevents the sufferer from leading a productive lifestyle as they are constantly faced with the need to steal.


UCLA basketball players, reportedly accused of shoplifting, await their fate in scenic Chinese town

The young American athletes took a detour to this Chinese lakeside town on their way to play basketball. Now, in a bizarre situation that has entangled some of college sports’ most promising players, three may not be able to leave it.

UCLA freshmen LiAngelo Ball, Cody Riley and Jalen Hill are holed up in Hangzhou, a tourist town in southeastern China about 100 miles from Shanghai and the opening game of the season — in which they will not appear. Police questioned the men this week on suspicion of shoplifting sunglasses from a Louis Vuitton store. They must remain here and await a decision by Chinese authorities on how to proceed.

For many, this former ancient capital is a breezy escape from the industrial grime of other Chinese cities. But for these college students, it’s likely a crushing symbol of how little they know about the country and its opaque judicial system.


 

Fitting Room Theft

You know the drill. At the end of the day, you find your merchandise tags on the floor or hidden in your fitting rooms. Shoplifters bring your merchandise into a fitting room and put it on under their clothes. Sometimes many layers of your apparel are under the clothes they wore in.

One in ten people that walk through your doors is there to steal. It is a fact of retail life. Studies show that a large percentage of these thieves are female and under the age of thirty. This feeds into the fact that the average retailer’s inventory shrink from shoplifting is approximately 35%.

Shoplifters conceal your merchandise in a variety of ways, in a stroller, pockets, a booster bag, booster clothing or like mentioned above, simply wearing your merchandise out of your store under their clothing. All of these methods require one thing, privacy, even if only for a few seconds. What better place to get privacy in a retail store than a fitting room. Shoplifters can take their time. And because some fitting rooms are handicap accessible, it is not a problem to bring that shoplifting vehicle (stroller) right in with them.

What can you do to protect yourself from theft that a fitting room helps to facilitate? Start with fitting room design:

  • Fitting rooms should not be located in out of the way areas. I prefer high-traffic areas.
  • Walls should be smooth and continuous with no decorations, picture frames, signs… that a shoplifter can hide or dispose of a price tag.
  • Mirrors should be permanently attached to the wall and the edges should be caulked to keep the thieves from hiding labels behind them.
  • Avoid carpeting in the fitting room. Carpet can be pulled up and labels can be hidden there. If you have to use carpet, ensure it is one piece and the edges are securely glued to the flooring.
  • Doors should not go all the way to the floor.  This still provides privacy but does not give the shoplifter a complete feeling of privacy.
  • Doors should have a lock that is called a “storeroom” style. This means that a key is always required to unlock the door and that cannot be changed by turning the knob on the other side.
  • Bright lighting helps your legitimate shopper but gives the shoplifter less of a feeling of privacy.
  • CCTV cameras in plain sight outside of the fitting room doors. The area outside of a fitting room is the perfect place for a public view monitor so customers see that the system is live.
  • Chimes that alert staff when a fitting room door opens.
  • Seating such as benches should be fixed or built in. Any seams, cracks should be sealed. The underside of the bench should be a smooth surface that will not facilitate the hiding of tags.
  • Cove base and shoe mold should be securely mounted, the edges glued and caulked.

Of course, all of this is worthless without proper procedures and a trained staff:

  • Consider fitting room attendants that count garments in/out.
  • Key control. Staff must never leave a key in the fitting room door.
  • For high volume and multiple fitting rooms use a number tag system.
  • Consider limiting the number of items a customer can take into the fitting room at one time.
  • Staff should be trained to keep an eye on anyone who they have let into a fitting room. This is not just a theft concern but also customer service. Your staff can keep track of merchandise and help the customer with different sizes.
  • Do not allow merchandise to build up outside the fitting room. Besides presenting a sloppy appearance, a disorganized area allows shoplifters to more easily conceal merchandise and tags.
  • Customer service, customer service, customer service…

Make sure that when you do have an incident that you bring it to the attention of all staff members so everyone can learn from it. Even though the key to preventing this kind of theft is customer service, you may still have more than acceptable losses. At that point, it is time for a Checkpoint System. The tags on the merchandise are working 24/7 and will alarm even if the stolen merchandise is under the shoplifters clothing.

Contact us at 770-426-7593 if you have any questions about this topic, would like our help or if you would like a quote on a Checkpoint System.