Bad Santa (this one is on the naughty list)

Could it be that Santa Claus is not always a jolly, giving man? Oh yeah. Take a look at this Santa. He (or I guess it could be a she) is out for a little cheer for…. himself. Regardless who they are, customers need to be watched. In this case, the store let their guard down because of the costume. Shoplifters use deception and costumes to steal.

In this case, the Santa costume allows plenty of room to hide merchandise. Shoplifters will make or modify clothing to become a shoplifting tool. We call these “booster” items. Booster coats, dresses, skirts, pants and more. I have even seen booster “bloomers”. They are worn under a loose fitting skirt or dress. The shoplifter drops a merchandise item through what looks like a pocket in the outer garment and into the bloomers which are secured at the knee. A lot of merchandise can be concealed that way. We once caught a woman with four cordless drills including batteries concealed that way.

Other costumes include religious clothing. How about a Nun? I have caught one of those. It was a difficult “habit” for her to break. Even someone who dresses as a member of the Armed Forces, a security officer, repairman, phone company technician with tools and a toolbox. A shoplifting team may use a person like this to distract your attention or create a scene while the others steal.

Another booster item could be a false bottom gift-wrapped box. Your merchandise Items go in the bottom with a trap door. Shopping bags are yet another tool. Especially ones from your store. Our inclination is that whatever is in there, was already purchased. Or they put stolen merchandise under merchandise that they did purchase.

The general rule of thumb is that shoplifters want to blend in with your regular customer look. Take a look at this video of a customer that “blended in” but was bottomless:

If your average customer wears a suit then that is the way the shoplifter will dress. If they wear shorts and flip-flops, then that is their targeted look. But a costume that portrays confidence such as uniforms, religion, public servant… is like hiding in plain sight. We dismiss that person “because an XXX would not be stealing from me”.

If a costume makes people uncomfortable, they would tend to avoid that person. Someone dressed in an outrageous way such as a stripper (okay, not too many places to hide something), odd clothing combinations and colors or some of what we can find at the People of Walmart website probably qualify.

Of course, no story on shoplifting costumes would be complete without a creepy clown. So if I have not weirded you out too much, then happy hunting!


Make Preparations For Your End Of The Year Wrap Up

December is the month when retailers are focused on driving those end of the year sales. We push as much merchandise as possible out of the stockrooms to fill the floors. Empty salesfloor spaces should be “no-no’s” during this time of the year. We re-merchandise our fixtures to get gift ideas in front of our customers. We also take steps to increase impulse buys by filling check lanes with snacks, batteries, magazines, gift cards, etc. Managers should also be looking at last year sales information to plan schedules around peak times of the day in order to avoid long lines at the registers. While all of this is important it is just as important to start planning for your end of the year wrap up.

Much of December into January is the same as the rest of the year but there are some differences that need to be considered. It is the end of the year and that means you will have to consider inventory will be coming up in the next few months (depending on when you take inventory of course).  Even if you take your inventory later in the year you should still be thinking about it and starting to prepare now. As your team is pushing merchandise out of the stockroom it should be emptying out. It is the perfect time to look for merchandise that has fallen from hangers or dropped into a nook or cranny that is usually hard to see. Scouring the building for merchandise that has been hidden away is another step to be taken. Sometimes customers will hide merchandise intending to come back for it later or employees may do so to avoid re-stocking it. Merchandise may also be under base decks or fall behind registers and regardless of how it gets there, it will result in shortage if not accounted for at inventory time. 

You may have hired seasonal employees for the holidays. You will need to start making decisions on who you will release and who you may decide to keep on your staff. If you have other managers working for you seek their input. It is not uncommon for us to have a skewed view of what an employee’s work and productivity may be. You may see someone occasionally and think they are performing well. You then speak with their immediate supervisor and find out this employee is really a problem to their work center. Decisions must be made as to when cuts will be made and offers of permanent employment provided. Whether you like the employee or not it is only fair to give them time to start looking for other work or have the knowledge they won’t need to do so.

Review any vendor supplied items your store may carry. Are vendors maintaining their products and filling their allocated space? Conduct spot audits of vendor merchandise and make sure if there are products soon to expire they are on the front of the shelf. Be diligent that you are receiving the appropriate credits for merchandise the vendor is removing from your store. You or a delegated manager should look at vendor credits to be sure they are being given to you in a timely manner now and through the entire year.

The end of the year is also the time to look at building maintenance issues. Parking lot lighting, exterior lights, fire, and burglary alarm tests should have all been done at the start of the 4th quarter. Now is the time to look for facility problems, are restroom sinks and toilets operating correctly? Are there any roof leaks that have not been previously reported? Are fitting room doors opening, closing and locking? Some repairs may be a landlord’s responsibility to cover, be sure those are reported and taken care of.

Finally, as you wrap up your year take time to celebrate your wins with your team and also take a look at opportunities for improvement. Make it a group effort and give everyone a chance to comment on what they thought went well and what could have gone better. Getting everyone’s insight can be enlightening and provide ideas for making the coming year even better than this year and that is how businesses stay successful.

     


New Year’s Resolution’s To Improve Shortage This Year                                              

A New Year is just around the corner and once again resolutions are going to be made and many of those will fall by the wayside. Why does that happen? Are goals too big to achieve? Sometimes we all start off with good intentions and we just get caught up in our normal routines and we can’t seem to focus on what it was we wanted to get done. There may be a manager out there who resolves that this is the year they will meet quarterly with each employee and discuss performance. They might do well the first quarter but then as the demands of the job take up more and more time something gives and it was the meetings. I recall one of my resolutions was to be more organized at work. I had a filing system, it was called my desktop and I knew where everything was at. I would make my resolution, create a filing system and you guessed it by the end of January I was back to my old habits. My intentions were good I just wouldn’t stay focused on it and made excuses.

      Retail shortage can be a problem for a store and if not addressed it gets worse and severely impacts the profitability of a business. Resolving to fix shortage is admirable but it requires a knowledge of where the shortage is taking place and methods that can improve problem areas. Below are some tips that can help with your resolution:

  • Know what causes the shortage. There are generally four areas that will impact shortage. Shoplifting, Employee Theft, Vendor Shortage and Administrative Errors. According to the 2014-2015 Global Retail Theft Barometer, Dishonest employees accounted for 45% of shortage, Shoplifters 36%, Vendor/Supplier Fraud 6% and Administrative and Non-Crime Loss 13% (pg. 53).
  • Rather than try to fix all areas of shortage, pick one that will give you the most bang for the buck. For example, if you were to focus on preventing shoplifting you could probably reduce your losses by almost one-third!
  • Once you decide what you want to focus on, find experts who will be happy to assist you. Go to a resource that has people experienced in the field of shortage reduction such as Loss Prevention Systems Inc. and look at their blogs and media pages and resource information. Contact them for help.
  • Educate yourself and your managers on shoplifting and employee theft. Find out how to identify and prevent both (combined this is almost 80% of your shortage). Schedule a training seminar with experts from Loss Prevention Systems Inc. who will give you the information to make your business successful. There are a number of training sessions they provide and you can find the one(s) that will be most effective at this time. You may even consider partnering with other retailers in your area to hold a group session.
  • Invest in a retail anti-theft system that will have an immediate impact on employee theft, shoplifting, AND non-crime loss. You can still focus on that one area of shortage but benefit from the impact it can have on preventing other losses.
  • Create an action plan for the area you decide to focus on. It doesn’t need to be big but it does need to have specific objectives, goals, and measures. You will also need due dates when an action item is to be complete. Set aside time each month on your calendar to review your plan. Do NOT allow anything to interfere with that time. Once you start rescheduling that time it is no longer a priority and will fail.  An example would be planning to install a Checkpoint System. If you set a date of March 1st to have it installed you need to have the date and times to schedule appointments, calls, service visits, and follow-ups if a deadline looks like it won’t be met. All of these would be on your calendar and you have to ensure they get done.

The best plans are the simple plans with achievable goals. Too many action items, trying to do too much at once or lofty or unreasonable expectations are a recipe for failure.

     As you make your resolution to reduce shortage be sure to have objective dates in place and measures you can celebrate as you accomplish them. Celebrating a small victory will lead to the achievement of other victories. It may take a little time but you will see the result of your efforts at the end of the year in increased sales and lower shrinkage.

Is New Technology The Answer to Stop Shoplifting?

During this holiday season, shoplifting and organized retail crime are some of the major problems retail owners and managers face.  The incidents occurring every single day according to some experts are near the 500 mark every single minute in the United States. Holiday shoppers, inventory etc, are issues the retail industry know how to deal with during this time of year, but the increase of shoplifting is a problem they have to face every single day without a solution.

For more about this and other topics, follow the links below.


Is holiday retail still king? 4 ways to get smarter about holiday marketing

As more consumers shop outside the traditional holiday shopping period, how should marketers react? Columnist Kyle Henderick outlines four ways to help your brand stay ahead of the competition.

Get ready — the holiday season is upon us, and the retail landscape is changing yet again.

While the traditional holiday season has always been a cash cow for retailers, recent data shows that many consumers no longer limit their holiday shopping activities to the period from Black Fridayto Christmas Eve. With accessibility and shipping barriers lowered, consumers are evolving their spending habits to buy early. This gives retailers both a challenge and an opportunity this year.

Do changing consumer behaviors mean that you should reduce your investment in traditional holiday retail marketing activities? Or, in the new holiday retail environment, can you position your retail brand to benefit from the evolving behaviors of today’s consumers?

Holiday retail shopping behaviors vary by generation.


The New Tech Helping Business Owners Stop Shoplifters

Amazon is known as the biggest retailer online, but most people don’t know that Amazon has taken two big steps into physical retail. The better known is Amazon’s recent purchase of Whole Foods, but last December the tech giant quietly opened a small grocery and convenience store, Amazon Go, that works differently than any other.

At Amazon Go, shoppers are tracked with a series of cameras and sensors the entire time they shop. You can just walk out the door without paying a cashier, they say it feels like shoplifting, and the items are automatically charged to your credit card. While this looks like a science fiction movie, the technology is in place today helping retail store managers thwart shoplifters.

500 Shoplifting Thefts Per Minute

Shoplifting may not seem like a big deal to regular customers who pay for the goods they take home, but it is a huge problem across the United States. In fact, there are about 500 shoplifting incidents per minute, performed by a combination of professional thieves and amateurs trying to sneak away with a freebie.


Dane County leaders encourage holiday shoppers to buy local

DANE COUNTY (WKOW) — There is a push by Dane County leaders to support local businesses this holiday season.

November marks the launch of Shift Your Shopping. The program encourages consumers to buy from local businesses ahead of the holidays. On Friday, Dane County Executive Joe Parisi and other county leaders gathered to highlight how important it is to do so.

Studies show Americans spend a large portion of their annual retail shopping budget between November 1 and December 31. According to the National Retail Federation, retail sales in November and December generally increase 3.6% to roughly $650 billion.

When that money is shifted to locally owned, independent businesses, they generate more economic benefit in local communities than money spent at national chain outlets.

“Small business Saturday is more than just retail,” said Dane Buy Local Executive Director Colin Murray. “It also includes restaurants, grocery stores, hotels, flower shops, the list goes on and on. They’re all individual businesses that rely on the local economy to be successful.”


 

Shoplifting and Preventable Measures

As a manager of a retail shop, the layout of the store is probably out of your hands and there is nothing to do about it.  You have no control if the changing rooms are way in the back of the store where the opportunity to shoplift presents itself with regularity.

There are several tactics to prevent shoplifting in your store, and even though the layout of the store is out of your hands, other preventive measures can be taken to prevent and deter shoplifting.

According to experts, these preventive measures can help you manage your store better:

  1. Customer Service
  2. Lighting
  3. CCTV cameras
  4. Staff training
  5. Signage
  6. EAS and Security systems

Each and every one of these preventive measures cannot solve the problem of shoplifting.  But when a manager or owner of a store is vigilant and knows they need to use a combination of these measures to prevent shoplifting, then the results can be seen clearly.

Target has announced that as of October, they have increased the minimum hourly wage to $11.  With this increase, they hope there will be a decrease in turnover and sick days and an increase in productivity from their hourly employees.

Whether they believe employee theft will decrease with this increase in minimum wage is still unclear. And research has not found to be the case.

For more about this and other stories about employee theft and shoplifting, follow the links below.


Target’s Minimum Wage Increased. What Does That Mean for Theft?

To reduce loss from theft, retailers need employees to be more honest. Could Target’s minimum wage bump help?

Employee theft is a source of loss simply too costly to ignore, which is why loss prevention practitioners are always on the lookout for novel ways to prevent it. But what if the best theft-prevention tool wasn’t a security measure at all? What if you just paid your store associates a little more money? Would that make a difference? To what extent can wages act as a loss prevention tool?

On Sept. 25, Target announced its plan to boost staff pay. “This October, we’re raising our minimum hourly wage to $11—and we plan to increase the minimum hourly wage for all team members over the next few years to reach $15 by the end of 2020,” the company said in an announcement. According to the consensus of research, Target may experience a range of benefits for its investment, including an increase in worker productivity and decline in turnover and sick days.


Hampshire businesses targeted 35 times a day by shoplifters study shows

NEW research has found that across Hampshire more than 35 incidents of shoplifting take place every day.

A study by OnBuy.com revealed that Hampshire Constabulary reported 12,578 shoplifting offences throughout 2016/2017.

The figures showed that the force had the eighth highest rate for the crime in England and Wales.

Of the 43 police forces within that area, Metropolitan Police Service had the highest rate with 47,580 crimes reported, where as the City of London Police were bottom with just 729 incidents.


Shoplifting Prevention

Kleptomania is a mental disorder.  Not as serious as a more severe case of schizophrenia for example, but a mental disorder nonetheless.  The inability of people suffering from this disorder to stop themselves from grabbing merchandise and stealing it is a problem mental health professionals try to understand and help these sufferers find a way to overcome.

The problems caused due to shoplifting are many. Police departments across the nation spend countless hours answering calls to retail shops where shoplifting incidents occur daily.  Society as a whole loses the taxable merchandise lost to shoplifting, and the owners of some of these retail shops see their business crumble due to the heavy shoplifting they experience. But, we must remember that in some cases, these people need help, not jail.

Read more about this and other stories.


Some retailers are bracing for the ‘Silver Tsunami’ by embracing senior shoppers

With the emerging “Silver Tsunami,” a metaphor for our aging population, retailers are preparing for the tidal wave of some 78 million Baby Boomers turning 65 and over in the next 10 to 20 years

With their growing numbers and vast purchasing power, senior shoppers present both an opportunity and challenge for retailers. For some of the biggest names in the industry, including Kohl’s, Best Buy and Boscov’s, the 60-and–over crowd represents an important customer base already, and they are doing even more to accommodate it.

“This demographic should be important to retailers as there is a gap between the scale of the senior consumer population’s purchasing power and the current offerings in the retail sector that are more geared toward younger shoppers,” said Deborah L. Weinswig, managing director at Fung Global Retail and Technology in New York.


Kleptomania: Understanding the mental disorder

Many people with kleptomania live lives of secret shame because they’re afraid to seek mental health treatment. 

Approximately 6 in 1000 people suffer from this mental disorder, translating to approximately 1.2 million people in the United States.

Understanding kleptomania and the constant desire to partake in the activities associated with the disorder will help an individual to seek an appropriate amount of treatment to help eliminate the behavior.

The majority of individuals who suffer from kleptomania begin exhibiting symptoms during their late adolescence and early adult years.

The most unfortunate aspect of kleptomania is that it prevents the sufferer from leading a productive lifestyle as they are constantly faced with the need to steal.


UCLA basketball players, reportedly accused of shoplifting, await their fate in scenic Chinese town

The young American athletes took a detour to this Chinese lakeside town on their way to play basketball. Now, in a bizarre situation that has entangled some of college sports’ most promising players, three may not be able to leave it.

UCLA freshmen LiAngelo Ball, Cody Riley and Jalen Hill are holed up in Hangzhou, a tourist town in southeastern China about 100 miles from Shanghai and the opening game of the season — in which they will not appear. Police questioned the men this week on suspicion of shoplifting sunglasses from a Louis Vuitton store. They must remain here and await a decision by Chinese authorities on how to proceed.

For many, this former ancient capital is a breezy escape from the industrial grime of other Chinese cities. But for these college students, it’s likely a crushing symbol of how little they know about the country and its opaque judicial system.


 

Safety and Security For Your Retail Store

As the biggest shopping season of the year seems inevitable close, retailers across the world prepare themselves to not only have a great holiday season but a profitable one.

Merchandise is not the only aspect retailers need to prepare themselves for this season. Hiring employees and making sure security is in place are as important as the merchandise they plan to sell.

Retail shoplifting cannot be solved by having a  simple solution only.  Management, owners, and employees play an incredibly important role to combat shoplifting in their stores among security systems and loss prevention personnel.

CCTV systems cannot by themselves offer the solution for the growing shoplifting problems that are pervasive in the retail industry. Customer service,  personnel training, or security systems cannot be the answer to this problem either if they are implemented by themselves.

A security system, excellent customer service, and trained personnel in the store can help you combat shoplifting if implemented together to offer a solution to the shoplifting in your store.

Having excellent customer service first and foremost has been found to help deter shoplifting in retail stores as well as any other security measure.  Trained personnel at checkouts can stop customers from lingering too long and walking out with merchandise they have not paid because the lines were too long and didn’t want to wait any longer.

Implementing security measures to follow in case of a shoplifting incident can save lives. Is the security personnel team in your store trained and know what to do when approaching a shoplifter?  Reviewing security measures with all your employees is paramount, but security personnel need to know what to do and when to do the approaching and apprehension of a shoplifter.

Keeping your employees and customers safe has to be your number one priority regardless of what the shoplifter is pocketing.  By following the guidelines of the store, employees and customers alike can feel safe and can count on the store to protect their safety. No amount of merchandise that a shoplifter is pocketing is worth the lives of your customers or employees.

Have a safe and profitable season this year!


Fitting Room Theft

You know the drill. At the end of the day, you find your merchandise tags on the floor or hidden in your fitting rooms. Shoplifters bring your merchandise into a fitting room and put it on under their clothes. Sometimes many layers of your apparel are under the clothes they wore in.

One in ten people that walk through your doors is there to steal. It is a fact of retail life. Studies show that a large percentage of these thieves are female and under the age of thirty. This feeds into the fact that the average retailer’s inventory shrink from shoplifting is approximately 35%.

Shoplifters conceal your merchandise in a variety of ways, in a stroller, pockets, a booster bag, booster clothing or like mentioned above, simply wearing your merchandise out of your store under their clothing. All of these methods require one thing, privacy, even if only for a few seconds. What better place to get privacy in a retail store than a fitting room. Shoplifters can take their time. And because some fitting rooms are handicap accessible, it is not a problem to bring that shoplifting vehicle (stroller) right in with them.

What can you do to protect yourself from theft that a fitting room helps to facilitate? Start with fitting room design:

  • Fitting rooms should not be located in out of the way areas. I prefer high-traffic areas.
  • Walls should be smooth and continuous with no decorations, picture frames, signs… that a shoplifter can hide or dispose of a price tag.
  • Mirrors should be permanently attached to the wall and the edges should be caulked to keep the thieves from hiding labels behind them.
  • Avoid carpeting in the fitting room. Carpet can be pulled up and labels can be hidden there. If you have to use carpet, ensure it is one piece and the edges are securely glued to the flooring.
  • Doors should not go all the way to the floor.  This still provides privacy but does not give the shoplifter a complete feeling of privacy.
  • Doors should have a lock that is called a “storeroom” style. This means that a key is always required to unlock the door and that cannot be changed by turning the knob on the other side.
  • Bright lighting helps your legitimate shopper but gives the shoplifter less of a feeling of privacy.
  • CCTV cameras in plain sight outside of the fitting room doors. The area outside of a fitting room is the perfect place for a public view monitor so customers see that the system is live.
  • Chimes that alert staff when a fitting room door opens.
  • Seating such as benches should be fixed or built in. Any seams, cracks should be sealed. The underside of the bench should be a smooth surface that will not facilitate the hiding of tags.
  • Cove base and shoe mold should be securely mounted, the edges glued and caulked.

Of course, all of this is worthless without proper procedures and a trained staff:

  • Consider fitting room attendants that count garments in/out.
  • Key control. Staff must never leave a key in the fitting room door.
  • For high volume and multiple fitting rooms use a number tag system.
  • Consider limiting the number of items a customer can take into the fitting room at one time.
  • Staff should be trained to keep an eye on anyone who they have let into a fitting room. This is not just a theft concern but also customer service. Your staff can keep track of merchandise and help the customer with different sizes.
  • Do not allow merchandise to build up outside the fitting room. Besides presenting a sloppy appearance, a disorganized area allows shoplifters to more easily conceal merchandise and tags.
  • Customer service, customer service, customer service…

Make sure that when you do have an incident that you bring it to the attention of all staff members so everyone can learn from it. Even though the key to preventing this kind of theft is customer service, you may still have more than acceptable losses. At that point, it is time for a Checkpoint System. The tags on the merchandise are working 24/7 and will alarm even if the stolen merchandise is under the shoplifters clothing.

Contact us at 770-426-7593 if you have any questions about this topic, would like our help or if you would like a quote on a Checkpoint System.


The Best Gift Boxes and Wraps

When we think of gift boxes and wraps during this time of the year we would probably think of robe boxes, shirt boxes or jewelry boxes. Wraps would bring to mind those colorful papers and foils that we use to hide the boxes and try to camouflage the gifts inside. Then there are the ribbons that tie everything together and make the packages beautiful. The whole purpose is to protect the items we have purchased from prying eyes and snoops.

     Retailers have to protect their merchandise against more than just prying eyes, nosey relatives, and curious kids. Store owners have to think about theft issues that will be impacting them during the holidays. It is an unfortunate fact of life that during this time of the year criminal activity, especially shoplifting rises significantly. The harm that is inflicted by these criminals is more than simply the loss of a piece or two of merchandise. The business owners, store employees, and customers are all impacted by the actions of those who enter a store and steal from it.

     The obvious effect theft has on the business owner is that a stolen piece of merchandise eats into the profit margin of the store. We use to estimate in Loss Prevention that for a big box retailer it required selling approximately 10 units of something to make up for the loss of one unit of the product. The small or medium retail owner is trying to be careful in how much to markup goods in order to stay competitive with the national chain stores. Consequently, these owners may have to sell a bit more to make up for a stolen item.

     Employees are impacted by shoplifters because it could mean a storekeeper may not be able to hire an additional worker for the holidays, never mind for an entire year. Merchandise shortage may mean seasonal hires have to be let go a little earlier than a business owner truly wanted to release them. Shoplifting also means that shortage has to be considered when a store owner is deciding on employee pay. Knowing that theft is going to happen and it will hurt profits, a business owner has to keep expenses lower and one of the biggest expense areas to a store is payroll.

     Customers are affected by thieves because many of the store markups are a direct result of shoplifter activity. Customers don’t want to pay more than they have to for an item and so they may take their business to a big box competitor or to online shopping if prices increase. Mom and Pop shop owners can’t afford to mark-up goods too much or they risk losing business. Not marking up to make up for losses means Mom and Pop stores have to sell more to customers. Customers they are already fighting to keep. To top it off, the shoplifters take merchandise that may have been available to a paying customer to purchase. The customer can’t buy what isn’t there and a vicious cycle ensues.

     In order to combat shoplifting and larceny at all times of the year, the small retail owner should be using retail anti-theft devices.  This is where the best boxes and wraps come into play and they aren’t the type we use for our gifts. The ones store owners should be using are those that will keep thieves and criminals from stealing in the first place. Small items can be protected in Alpha Keeper boxes while larger items are securely surrounded in Spider Wrap. Both devices allow owners to leave merchandise in the open and accessible to customers who can then carry items in the store or to a register. By the same token, the anti-theft devices keep criminals from being able to get access to merchandise and prevent them from getting products out of the store without causing alarm activations.

     Business owners, you don’t need to experience empty shelves and cash drawers on the account of theft. Don’t allow crooks to victimize you, your employees and your customers. Box and wrap your products with retail anti-theft devices so your shoppers can have the merchandise they want at affordable prices. Your customers can enjoy more green in their pockets and you will see more green in your registers.


Dash Through The Snow But Not After Shoplifters

“Dashing through the snow in a one-horse open sleigh…” OH BOY, this is one of my favorite times of the year! Christmas time and the other holidays just make it special for me. The television specials, the music, the foods and treats and the decorations all combine to just give a warm feeling. I even feel like people tend to be friendlier and more helpful to each other. Then there is the shopping to do, going out to window shop or find that perfect gift for someone(s) special in our lives. Living in the South we don’t often get to dash through the snow but when you live up in the northern states you can add the winter frolicking to your holidays. Even if we haven’t experienced it almost all of us have seen pictures or movies with reindeer dashing through the snow pulling Santa’s sleigh. There’s something about it that evokes a bit of childhood magic.

While dashing may be magical and exciting when it comes to playing in a winter wonderland it isn’t good when the dashing involves the pursuit of shoplifters. The holidays may bring out the best in most of us but somehow it brings out other things too, like thieves and criminals. The holidays are a notorious time of the year for the increases in shoplifting. Professional shoplifters often use the crowds in stores to hide their activity. Casual shoplifters or spontaneous shoplifters come in and steal to get a thrill or because they want to impress their friends. It may be greed that drives these people because they want something they can’t afford. Whatever the reasons shoplifters make up for their crime the fact is they are still stealing and it makes no difference if they are professionals or amateurs. It is important for store managers and employees to try to deter the theft before it takes place. The use of retail anti-theft devices like a Checkpoint Security System and promoting excellent customer service are two ways to accomplish this.

When that deterrence fails however the objective becomes one of trying to get a shoplifter to dump the merchandise before they get to an exit door. Loss Prevention professionals have some tricks they may try to employ, pulling out radios, talking about the merchandise that is concealed, making it apparent they are following the person towards the door. The one thing they can’t (or shouldn’t) do is make an accusation they cannot support. It also may depend on the laws of a state about whether concealment alone and walking past cash registers is enough to constitute shoplifting. In any situation, care has to be taken on how much store personnel does to try to get a shoplifter to dump merchandise.

     When all of these steps fail and a shoplifter refuses to drop merchandise they have concealed there is a good chance they will dash out the door and run to get away. It is a natural reflex for the store employee to have the urge to chase after the criminal. Having been in this situation more times than I can count as a Loss Prevention Associate and Manager, I know the feeling. It takes restraint and self-control not to follow the perpetrator when they run. Associates must understand that chasing can lead to someone being injured and that can turn into a lawsuit. A dash to catch a shoplifter can take an employee into a dangerous situation where they may end up facing a weapon. A shoplifter who runs has little or no regard for others and may trample someone, push them down or worse, get to their car and run into someone. Some people have gone so far to try to grab a shoplifter from their car and have wound up getting dragged by the vehicle. Believe me when I tell you there is nothing your store sells that is worth anyone getting hurt over.

     Be smart and safe this holiday season. Use retail anti-theft devices on the merchandise you sell. Make customer service training a priority as you are training seasonal and even older staff members. Let them know how their service makes a positive impact on sales and prevents theft. Finally, make a point of emphasizing the dangers involved in dashing after a criminal. The only running to be done by employees is the running of cash registers as your cashiers are ringing up holiday sales.