We have begun to see a breakdown in the protection we used to be able to depend on. Recent decisions in California and other areas are basically decriminalizing shoplifting.
These changes in the law by out of touch Legislatures are having a devastating impact on retailer’s and society as a whole. Law makers are not addressing the real problems, only the results. People are able to get away with crime and this will have a further reaching impact on future generations and our society as a whole.
But today it is causing shoplifting in those geographical areas to rise substantially, impacting the retailer’s bottom line and the consumer’s pocket book.
What are we to do? We can no longer depend on the criminal laws to protect us. The politicians have lost their nerve, their minds and the understanding on why they were elected. But the real problem is that the brave and highly skilled Law Enforcement Officers that are there to protect us all, are barely able to contain violent crime let alone shoplifting. Budget cuts, Democrats, Republicans…… are all to blame.
But you have solutions. The first is as professionals, we know that we can only depend on ourselves. So let’s solve this like any other business problem we face on a daily basis. The real solution has three elements. The good news is that you do have control of all three.
1. How vulnerable have you made yourself?
Step back and take a hard look. Or better yet ask someone you trust to do that. A friend, another business owner…… they really do not need to have any special skills. You should look at your store from the prospective of the shoplifter. If you were going to steal, how would you do it? Do you have dark areas, high shelving, hidden spots that would make the thief comfortable? Is your store unkempt, dirty and not stocked in an organized way? Shoplifters are attracted to these environments. If you are presenting that look, then the shoplifter probably knows you are not able to keep up or simply do not care. This will also breed more shoplifting as word gets around that YOUR STORE is an easy mark.
2. Equipment
I am not going to hit this one hard. You know that we sell and install the finest Electronic Article Surveillance (EAS) equipment made worldwide. Checkpoint Systems must be part of your strategy. That is why you see it in almost every major retailer.
3. Your Staff
Are they asleep at the switch? Do they care? Have you trained them how you want the shoplifting deterrence program in your store to work and what their roll in it is? This is not something you can put off. It’s like saving money in an account. You got to start. If you are one of Loss Prevention Systems Customers already, then you know this. That is why we conduct live, personalized shoplifting prevention and loss prevention training for our customers. We do this as reasonably often as you need it, free of charge.
These three elements put and keep YOU in control. But you have to start now before it gets worse. And if the trend continues, it will.