I never really thought about the look of a Clothing Security tag and what it says about the store. That is until yesterday. Hard tags attached to clothing and accessories come in different shapes, colors, and sizes, but the newest offering from Checkpoint stands out the most. It is called the S-Tag, and it’s sleek design and ease of use should definitely put it at the top of the list to check into if you are looking for Clothing Security solutions.
My daughter and I went shopping at a big local mall yesterday, and since she is a teenager, she is into a different fad and style every other week. Of course, these stores can keep up with her desires better than me, so the easiest thing to do is give her a gift card and set her free. I hang out in the store, and she clears the choices with me before going to the checkout. So while I walk around and browse, I take a look at what the stores are using for the Clothing Security. In one particularly popular store, I was actually surprised at the one tool they utilize, and these people tag everything. Purses, bracelets, lingerie, shoes, makeup bags, and every piece of clothing in the store had a tag on it. These things were huge, round, and were pinned on even the most delicate of fabrics and skimpiest of attire. They were some no-name brand, and although the idea is deterrence for sure, these things really brought down the whole high-end atmosphere of the store. You want customers to know the garments are secured, but you never want to detract from the appearance of the product you are trying to sell. I would have expected a better choice from a big name store in a big popular mall like this. In a small clothing business you do not want to turn your customers off like this. And if you sell accessories you do not want to put giant pins into them. They may leave a crease or other marks on the products. That is the beauty of the new S-Tag. It has a great sleek design and can be attached in a couple different ways. First of all, they are made to be pinned into the seam of a garment, so there is no need to put it right on the front or at the collar. The S-Tag is still very visible, but the focus is kept on the item, not the Clothing Security. As far as accessories, there is the lanyard option. The items are kept safe and secure, and the customer can still admire the product.
There is a need for a clear visual symbol to deter shoplifters and keep your clothing safe until purchased. But after yesterday, I can definitely say there is a big difference in the available Clothing Security tags. Your shoppers will also notice and your store could benefit from the more classy looking choice.
For more information contact us at 1.770.426.0547 or Clothingsecurity.net
Speak Your Mind
You must be logged in to post a comment.