Lose less to sell more! What are you doing to ensure merchandise is not walking out of your business daily? A lot of businesses do not realize how many thieves are shoplifting, right under their noses each day. Checkpoint Hard Tags will keep the shoplifters from stealing from your store, sending them to your competitors that don’t invest in the most cutting edge technology out there.
When I am hired as a Loss Prevention Manager for a new store, I usually hear, “There is not a lot of theft that goes on here”. It never fails that I start watching CCTV each day, and apprehend several shoplifters each week. The store management team then is amazed by the amount of theft they had no idea was occurring so often. Sometimes it takes a trained eye to be able to shed light to these type of issues. For business owners, Checkpoint Hard Tags will stop shoplifting so you won’t have to preside over a decline in your store. It’s the perfect way to protect your assets and take care of your shoppers and focus on sales! I started at a new location a few years back, and they had no Checkpoint Hard Tags on any of their high dollar merchandise. The retailer sold jeans, jackets, pants, suit, shirts, and sweaters. A majority of the product, was at a price point over $79.99 per unit. The store had a shrink percent at 1.07, which had jumped from just a 0.45 the prior year. Of course I hear, “I really don’t think we have a theft problem”. The store never updated any of their merchandise protection standards because they thought they would see a massive amount of people running straight out the exit doors. I explained that 75 percent of the shoplifters conceal in the fitting room, and many do not leave tags or other evidence behind. Without protective devices, how do you know your assets are not going out the door this way?! If you are not finding tags and can’t monitor every item people are selecting, then you really have no idea how much theft is happening. I pulled the store’s shrink numbers by department and found that their top 3 shrink consisted of junior’s jeans, men’s sportswear, and woman’s jackets. I started doing daily counts on these items and found exactly what I already knew. Those items were not just being sold, and we had several missing from theft. I then showed the information I tracked to the management staff. We then expedited an order of Checkpoint Hard Tags. Once we received and distributed them to the high loss items, I continued to monitor the clothing items over the next 3 weeks. We went from missing a massive amount, to missing only 1! I was able to earn trust from the store, proving that they keep merchandise on the shelf and finally stop shoplifting! The store manager had us order more and place them on all high dollar items throughout the entire store. This was now a norm, and everyone was on the same page. Checkpoint Hard Tags are inexpensive enough to not affect sales, and they are reusable, which is great for budget purposes. The following year the store came in at a 0.39 percent shrink, which is a big improvement over the prior years!
Don’t waste time, hoping to stop shoplifting without merchandise protection that truly works in retailers. It will only get worse, and we have to make a change in order to decrease shrinkage in our stores. Lose less so you can sell more.
Need information on Checkpoint Hard Tags? Give us a call at 1.770.426.0547 now.
