Whether you are considering the installation of a Checkpoint security system or you have a system installed, you may want to take a look at how using Checkpoint labels can boost your profit margins.
It has been proven that shoplifters looking for an easy target to steal from will pass by stores that are protected with tough loss prevention systems. The presence of a Checkpoint System at the front door tells the thief they are better off moving on to an unprotected store. And the same is true for would be thieves in your store. Protected merchandise is passed over for unprotected merchandise. No retailers place a security tag on every piece of merchandise. You have to know what you are losing and what you are okay with losing to properly protect your merchandise from theft.
So how does this translate into boosted profits? Consider that your products that have checkpoint labels on them are valued at $15 like a music CD or a movie/ DVD. And let’s say on that product you have a net margin of ten percent. If you lose one $15 dollar item, did you lose $15? Most will answer “no I lost $13.50 because that is what I paid.” The reality is you lost $150 because that is the amount of sales volume it will take to replace the $15 item.
Your current losses directly translate into your net margins. Cut your losses in half and watch your net margin jump. If you sell $1mil, have 5% in losses and a 2% net margin… cutting your loss sin half will double your margin. This is very realistic and typical for retailers of this size.
To learn more about how to stop shoplifting visit: checkpoint labels
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